LATE START BUSINESSES: It’s Never Too Late to Start Your Dream Business

If you’re thinking that the entrepreneurial train has passed you by just because you are of a certain age, then think again! Whether you’re in your 40s or your 70’s, you’re in the best position to start your dream business.

I often hear people say that they are too old to start a business. But did you know that a 50 year old entrepreneur is twice as likely to have a successful start-up than a 30 year old, and a 60 year old, THREE times as likely?

So many of our clients at Business Bravery are well over the age of 40 – we have amazing clients in their 60s and 70s starting their first dream business.

We love this because they’re creating their legacy, their success is critical, and they come at their business with such wisdom.

There is such a great opportunity for you to start your dream business after the age of 40. Kids are leaving home or need less of your time. 

Perhaps you’ve always had a dream that has been niggling at you, but you haven’t had the time, or the money, to get it off the ground before – well, NOW is the time!

a 50 year old entrepreneur is twice as likely to have a successful start-up than a 30 year old, and a 60 year old, THREE times as likely!

WHY YOU'RE BETTER OFF WITH A LATE START BUSINESS

Let’s take a look at some reasons why you are actually in the best position to start your business.

Bigger network.
You can make use of all those personal and professional connections you’ve made over the years. Interpersonal skills can be something which takes years to perfect, so you’re already ahead in the game!

More experience
It doesn’t matter if you’re changing industries or focus, your experience is priceless. You know what you want, you’ve seen what works and what doesn’t, and you can use this to your advantage. 

And it’s not only professional experience that counts. Your personal life-experience with all its knocks, set-backs, failures and disappointments give you valuable experience that 20 or 30 somethings just don’t have yet.

You’re comfortable with responsibility
You’ve got the house, you deal with the bills, the banks and loans, you’ve got the family and all the obligations that comes with it. You’ve got it together and have done for years! 

WANT TO BE THE NEXT MARTHA STEWART, CATH KIDSON OR VERA WANG? THE TIME IS NOW...

STARTING A BUSINESS NOW IS MUCH EASIER THAN IT USED TO BE

Of course, starting a business is always going to be a scary prospect, but in actual fact there has never been a lower barrier to enter into the business world. 

For example, creating a business is so much less expensive than it used to be. You no longer need to have a store on the high street or a fancy office in a swanky building. If you want to sell products, e-commerce sites give you a virtual storefront where you can reach a global audience.

Want to go into consulting? You can have a virtual office, with an address, telephone number, receptionist, the works! AND for a fraction of the cost of traditional office spaces.

And because of social media – you literally can explode your business overnight without a significant investment in advertising– if you get your foundations right. 

And if you’re worried about getting those foundations right, then the Business Bravery team can help you with that too.

THERE HAS NEVER BEEN A LOWER BARRIER TO ENTER INTO THE BUSINESS WORLD. GRAB THAT WITH BOTH ARMS!

EXAMPLES OF AMAZING LATE START BUSINESSES (A.K.A. YOU CAN DO THIS TOO)

There are so many examples of cool and super successful businesses launched by those over 40 – Vera Wang is one of my favorites. She had a complete career change, going from Vogue editor of 17 years to fashion design when she opened her flagship store in New York aged 40.  

You may not have heard the name, Lynda Weinman, but you’re probably on LinkedIn, right? Well, Lynda founded her educational and training website, Lynda.com when she was 40 years old and sold it a few years later to LinkedIn for a cool $1.5 BILLION.

Cath Kidston was 45 when she founded her self-titled business selling vintage style clothing and household items and sold it to investors for $25million. And even household name, Martha Stewart, was 56 when she created her media company. 

It just goes to show that there is no age limit to success.

STOP DELAYING YOUR DREAMS. MAKE YOUR LATE START BUSINESS A SMASH HIT

So, get cracking and make your dreams come to life. Talk to us at BB about your dream business – let’s brainstorm the best way to bring your vision to life, and we will hold your hand the whole way.  

Don’t worry if you’ve never been on Instagram in your life and if you don’t know how to write a blog post… we do and we love helping our clients through what really matters.

So, if you want to kick start your business idea, and want the steps to really learn this craft, then hop on a call with us and we can brainstorm the best business strategy for you with a scale call with a Business Bravery specialist.

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